I redesigned the user interface for digital coupons, a key feature of the Schnucks Rewards program. I started by creating interchangeable categories at the top of the page so users can easily view promoted categories. Next, I focused on making the search bar and subcategory sections more noticeable by displaying them at the top and to the right of the coupon list. To make the coupons easier to browse, I enlarged the image associated with the offer. This was coded by the Schnuck Markets web development team and released February 2020.
I designed the user interface for the cake ordering process. I started by creating a flow that walks the user through each step of the cake making process. This was coded by the Schnuck Markets web development team and released Fall 2019.
Among other digital assets, I created cards for the Schnucks Rewards app and website display ads that promoted company and affiliate offers. This included Schnucks Rewards points events, digital coupons, and recipes.